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Carewale.com- A PPC Advertising Success Story

Launched in 2005, Carwale.com is one of leading automotive web portals in India at present. Owned by Automotive Exchange Pvt Ltd, it is backed by India’s leading early stage venture capital firm Seedfund, and top tier US venture fund Sierra Ventures. Its corporate offices are located in Delhi, Mumbai, Chennai and Bhopal. Carwale.com allots 80% of its marketing budget to the online medium, a large portion of which goes to Google Adwords. In just five years after its launch it...

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How Myntra Generates 25% of Revenue from Facebook

Facebook has remained a wonderful social technology that drives business growth since the time it is launched. Businesses can connect to the people through their Facebook pages and can reach people & their friends through Facebook ads and sponsored stories. Many companies around the world have been making use of Facebook to increase brand awareness and sales for their business. Myntra.com is one of them.Let’s go through the success story of this e-commerce fashion retailer and see how it accomplished...

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